Home / What is Jewish Legacy?

What is Jewish Legacy?


Jewish Legacy is a ground breaking cross-communal initiative based in the UK, established to promote Legacy giving amongst members of our community to established, carefully chosen Jewish charities.

We are a collaboration of 47 different Jewish charity organisations drawn from across the spectrum of charitable causes, all of whom are committed to raising awareness of the need for charitable Legacies.

While the Jewish community is known for its generosity, supporting a wide range of different charities nationwide and internationally, only 25% (one in four members) of the community leave a charitable Legacy in their Will, compared to 75% who give during their lifetime.

The ongoing aim of Jewish Legacy is to increase the number of Legacies being left by the community, by making people aware of just how crucial Legacy giving is to the work (and in some cases, survival) of Jewish charities and what a huge difference a gift to the charity of their choice in their Will can really make.

While family and friends will always come first, there’s no reason why you cannot also support your favourite causes by making a gift to a Jewish charity in your Will,  especially with the current UK tax benefits relating to charitable Legacy donations and Inheritance Tax (learn more about these here).

Though we are ourselves a registered charity, it is not our objective for members of the Jewish community to leave a Legacy gift to Jewish Legacy itself. We are here to encourage and try and make routine the act of leaving a Legacy gift to one or more of the 47 Jewish charities we work with.

Who we are

Jewish Legacy is a cross communal initiative united in its aims to increase the number of legacies left to Jewish charities. It is administered by people who work for, or are closely associated with a range of Jewish charities ( Emunah, Jewish Care, Jewish Child’s Day, KKL/JNF, UJIA, World Jewish Relief ), all of whom are working in a personal and voluntary capacity to further this campaign. Jewish Legacy aims to promote Legacy giving in the Jewish community so that all Jewish charities can look forward to a more secure future.

The initiative is endorsed by the Communal Chief Executives Forum, the Jewish Leadership Council and Board of Deputies, as well as the 47 Jewish charities who are members of this new initiative. Jewish charities depend on Legacy gifts, no matter how big or small, because without them they will struggle to survive.

To view a full list of charities please click here.

Nigel Ross

Nigel Ross is Executive Board Member of The American Jewish Joint Distribution Committee as well as Board Member of The Claims Conference and of The Immovable Property Committee of The European Shoah Legacy Institute. Nigel held the position of Vice Chair of World Jewish Relief from 2002 to 2011 and has previously been the Joint Chief Executive of Compco Holdings PLC. Nigel is currently Property Advisor to The Bedford Estate. He is married to Lynne and they have two sons and six grandchildren.

Gina Ross

Gina Ross is CEO of Jewish Legacy. She has been working for Jewish Legacy since it formally launched in November 2012 and manages every part of the Campaign from its marketing programme to dealing with all enquiries from members of the Community. Gina is a very caring individual who is both dedicated and passionate about helping Jewish Charities and spreading the word about Jewish Legacy and its importance to the Jewish Community. Prior to her role with Jewish Legacy, Gina trained and worked as a Solicitor in London for 5 years.

Harvey Bratt

Harvey Bratt is Director of Legacies and Planned Giving for UJIA. After qualifying and practicing as a private client solicitor for 15 years, Harvey joined the Jewish charity sector in 1996 since when he has specialised in legacy fundraising.

Richard Norton

Richard qualified as a Chartered Accountant in 1964. A year after qualifying he became a partner and has stayed within the profession ever since. Richard became a sole practitioner in 2000 until he virtually retired in 2013, retaining four standing clients. Richard was asked to join Jewish Legacy as Treasurer in the summer of 2015.

Ellisa Estrin

Ellisa Estrin is Assistant Director of Marketing for Jewish Care where she has worked since 2009 and where she also began volunteering at when she was 15 years old. Ellisa began her marketing career at the NSPCC after graduating with a Sociology degree. Ellisa then spent 4 years working in marketing agencies delivering multi media marketing campaigns for the following brands; John Lewis, Vodaphone, Privilege Insurance, Plan UK, The Salvation Army, WWF and The Royal Marsden Hospital.

Steve Greenberg

Steve started his career in the Commercial Sector working at Home Shopping giants GUS and Littlewoods. He moved to the not for profit sector in 2004 and has not looked back since. He successfully headed up the Individual Marketing team at Help the Aged before guiding them through the merger with Age Concern to form Age UK. In 2010 he joined RNIB as Head of Individual Giving and has since delivered significant year on year income growth to the RNIB and Action for Blind People programmes.

David Roberts

David has been involved in Legacy Fundraising for over 13 years and is Charities Account Executive for The Law Society Gazette. His role involves working closely with Legacy Fundraisers and Administrators in over 300 charities, to incorporate the targeting of will writing solicitors and their clients when leaving charitable bequests in their marketing strategies. In April 2013 he joined the board of Jewish Legacy Giving where he is heavily involved the development and promotion of the campaign and arranges and runs the annual masterclass. In October 2014 he was elected as Vice Chair of the Institute of Fundraising Legacy Marketing and In-Memoriam Fundraising Special Interest Group which is a collaborative working group across the Legacy and In-memory fields, sharing best practice, ideas, and coming together to enhance supporter experience and future income for the third sector.